Web Site Search Engine Optimizaton Tips- Lesson 1d
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From the previous post, we need to find a keyword that is low in competition (not many people optimizing for it) yet have a decent number of searches per month. No point we optimize for a keyword which no one will input as a search term. Right?
To show this, i have added a small experiment which i am carrying out on this page,http://nick-lee.me/webmarketing-toyota-google-dinosaur, which will be my example page to show you this exercise to optimize your webpage.
For our keyword research tutorial, we shall use this page as an example.
http://nick-lee.me/webmarketing-toyota-google-dinosaur
The obvious on page optimization
If you were to notice, i have sprinkle the keyword “Webmarketing Toyota Google Dinosaur” over the page. which is a longtail keyword (consists of at least 4 or more words)
The difference between a long tail key is that, it is easier to rank #1 spot in google than short tail keyword. Think about this keyword, “car” and “red toyota saloon car” which one will be easier to rank for?
Back to topic, on the page, the title contains the keyword, the URL contains the keyword and there is even an anchor text that contain the keyword!
Now that the obvious parts that we can see, how about the unobvious parts?
The unobvious on page optimization
Now right click anywhere on the page and select “View Source” or “View Page Source” and a page full of text will appear.
You should have something similar to the above image if you did the “view source” correctly
Now click on the image to enlarge it.
Look at the 2nd circle, You will have notice that meta keywords and meta description contains the keyword too.
Once you have done this optimization exercise, you are better off than 80% of the rest of the webmasters. You are able to proudly announce that you webpage is optimized for your keyword.
After this lesson, you are able to
- optimize your webpage by inserting your keyword in the title, URL, meta keywords and meta descriptions.
Well, this concludes the lesson in the series and hope that you have a better understanding after reading thru the 4 lessons.
To recap, over the 4 days, you have learnt
What is and Why SEO Keyword Popularity Research? Lesson 1a
What is the Difference Between Broad, Phrase and Exact Match or Results – Lesson 1b
How to Perform Accurate Keyword Popularity Research – 1c
Web Site Search Engine Optimizaton Tips- Lesson 1d (this post)
by following the above keyword research tutorial, you are much better off than 70% of the webmasters!
Good luck to you and my IM adventure! 
Related posts:
- This is amazing! Google rules 90% of the Search Engine Market
- Google Caffeine – The New Google Coffee Search Engine
- Google Search Engine Submission
- What is and Why SEO Keyword Popularity Research Important? Lesson 1a
